THE SECRET IS IN THE STRUCTURE
TURN TRAFFIC INTO PROFIT WITH SCALABLE SYSTEMS
How you go about connecting with potential leads, onboarding, nurturing, on-selling and upselling them is your digital marketing strategy.
Regardless of whether you are a local Yoga Studio or a Global Service Provider – the one thing all businesses have in common is the need to identify what their customers really want or need from them and that is usually not a product of a service. The actual need of the customer goes back much further than that.
Delivering a solution to your customer’s problem then building insane value into your solution is the key to every digital marketing success. That’s where we help you place your focus.
We will help you
- Discover who your target audience really is
- Find ways of reaching them with an offer they will find hard to resist
- Establish your authority, relevance & expertise with the audience
- Deliver content that they will find of value – in the place they will most likely look for it
- Provide exceptional value to your audience in ways you may not have thought of
DELIVER THE RIGHT TRAFFIC WITH THE RIGHT MESSAGE
Once you get your head around who you are really targeting and what bait will draw them in most effectively, you are really just optimising and refreshing.
Understanding the sales funnel process and how prospects are pulled in as cold traffic, warmed with your relevant and engaging communications and sold with your ever-increasing value equation requires a mindset shift. We recommend some initial coaching in this area. For the first year or so of providing digital marketing solutions, we were fairly flexible with clients – we are no longer as flexible, because we know what works and what does not. We have loads of experience with traffic building techniques and sales funnel models.
The Sales Process
- Learn About You
- Come To Know You
- Come To Like You
- Buy From You