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	<title>Facebook Advertising Archives - Essential Media</title>
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		<title>iOS Update Impact on Facebook Ads 2021</title>
		<link>https://essentialmedia.co.nz/ios-update-impact-on-facebook-ads-2021/</link>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Mon, 08 Mar 2021 00:06:28 +0000</pubDate>
				<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=3418</guid>

					<description><![CDATA[<p>The post <a href="https://essentialmedia.co.nz/ios-update-impact-on-facebook-ads-2021/">iOS Update Impact on Facebook Ads 2021</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
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		<title>The Role of Low Price Offers in Sales Funnels</title>
		<link>https://essentialmedia.co.nz/low-ticket-offer-goals/</link>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Thu, 07 Jan 2021 22:03:16 +0000</pubDate>
				<category><![CDATA[CRM Marketing]]></category>
		<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=3235</guid>

					<description><![CDATA[<p>The post <a href="https://essentialmedia.co.nz/low-ticket-offer-goals/">The Role of Low Price Offers in Sales Funnels</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
]]></description>
		
		
		
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		<title>How to Track Competitor Advertising Strategy</title>
		<link>https://essentialmedia.co.nz/how-to-track-competitor-advertising-strategy/</link>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Sun, 06 Sep 2020 23:15:38 +0000</pubDate>
				<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Pinterest Marketing]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=2700</guid>

					<description><![CDATA[<p>The post <a href="https://essentialmedia.co.nz/how-to-track-competitor-advertising-strategy/">How to Track Competitor Advertising Strategy</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
]]></description>
		
		
		
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		<title>Using UTM Codes to track performance</title>
		<link>https://essentialmedia.co.nz/using-utm-codes-to-track-performance/</link>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Fri, 21 Aug 2020 02:17:42 +0000</pubDate>
				<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<category><![CDATA[Pinterest Marketing]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=2671</guid>

					<description><![CDATA[<p>The post <a href="https://essentialmedia.co.nz/using-utm-codes-to-track-performance/">Using UTM Codes to track performance</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
]]></description>
		
		
		
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		<title>Instagram Stories Polls Ads</title>
		<link>https://essentialmedia.co.nz/instagram-stories-polls-ads/</link>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Fri, 01 May 2020 01:45:34 +0000</pubDate>
				<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=2187</guid>

					<description><![CDATA[<p>The post <a href="https://essentialmedia.co.nz/instagram-stories-polls-ads/">Instagram Stories Polls Ads</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
]]></description>
		
		
		
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		<title>Email Sequences and Retargeting</title>
		<link>https://essentialmedia.co.nz/email-sequences-and-retargeting/</link>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Mon, 20 Apr 2020 23:19:57 +0000</pubDate>
				<category><![CDATA[CRM Marketing]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Facebook Advertising]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=2062</guid>

					<description><![CDATA[<p>The post <a href="https://essentialmedia.co.nz/email-sequences-and-retargeting/">Email Sequences and Retargeting</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
]]></description>
		
		
		
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		<title>Which Facebook Campaign Type To Use</title>
		<link>https://essentialmedia.co.nz/which-facebook-campaign-type-to-use/</link>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Mon, 06 Apr 2020 19:52:27 +0000</pubDate>
				<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=1944</guid>

					<description><![CDATA[<p>The post <a href="https://essentialmedia.co.nz/which-facebook-campaign-type-to-use/">Which Facebook Campaign Type To Use</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
]]></description>
		
		
		
			</item>
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		<title>What are Facebook™ Custom  Audiences (and how to use them).</title>
		<link>https://essentialmedia.co.nz/facebook-custom-audiences-use/</link>
					<comments>https://essentialmedia.co.nz/facebook-custom-audiences-use/#respond</comments>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Mon, 11 Dec 2017 10:26:32 +0000</pubDate>
				<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=1013</guid>

					<description><![CDATA[<p>The post <a href="https://essentialmedia.co.nz/facebook-custom-audiences-use/">What are Facebook™ Custom  Audiences (and how to use them).</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
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		<title>Copywriting Successful Digital Ads</title>
		<link>https://essentialmedia.co.nz/copywriting-cold-prospects/</link>
					<comments>https://essentialmedia.co.nz/copywriting-cold-prospects/#respond</comments>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Wed, 01 Nov 2017 13:04:08 +0000</pubDate>
				<category><![CDATA[Facebook Advertising]]></category>
		<category><![CDATA[Marketing Strategy]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=1009</guid>

					<description><![CDATA[<p>Copywriting for Cold and Warm Traffic Copywriting is absolutely essential for success in digital sales funnels. Every single word counts. The thing is though, that content focus must be changed out at each stage of the customer&#8217;s journey with you. People just don&#8217;t &#8216;see, click, buy&#8217;. It can take ages to woo them into buying. [&#8230;]</p>
<p>The post <a href="https://essentialmedia.co.nz/copywriting-cold-prospects/">Copywriting Successful Digital Ads</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
]]></description>
		
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		<title>Facebook™ Dynamic Creative Optimsation Is Here</title>
		<link>https://essentialmedia.co.nz/facebook-dynamic-creative-optimsation/</link>
					<comments>https://essentialmedia.co.nz/facebook-dynamic-creative-optimsation/#respond</comments>
		
		<dc:creator><![CDATA[Julie Comber]]></dc:creator>
		<pubDate>Thu, 12 Oct 2017 15:01:31 +0000</pubDate>
				<category><![CDATA[Facebook Advertising]]></category>
		<guid isPermaLink="false">http://essentialmedia.co.nz/?p=917</guid>

					<description><![CDATA[<p>Nothing sits still for long in the crazy-dynamic world of Facebook™ Advertising. A new, user-friendly, time-saving option has arrived in the Facebook™ Ads Manager recently &#8211; the Facebook™ &#8220;Creative Optimiser&#8221; The ever-evolving world of Facebook™ advertising keeps marketers on their toes. Frequently over the past ten years complexities and new layers of technically intense opportunities have been [&#8230;]</p>
<p>The post <a href="https://essentialmedia.co.nz/facebook-dynamic-creative-optimsation/">Facebook™ Dynamic Creative Optimsation Is Here</a> appeared first on <a href="https://essentialmedia.co.nz">Essential Media</a>.</p>
]]></description>
		
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